
DORI POMINVILLE
EDUCATION
University of Lethbridge: Bachelor of Fine Arts in New Media - May 2014
WORK EXPERIENCE
cmi speaker management: July 2016 - Present
Digital Marketing Manager
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Leads cmi marketing campaigns to improve the corporate image and enhance business growth
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Develops and executes communication strategies including creating copy and visual assets for email blasts, newsletters, blogs, articles and social media posts
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Manages all social media site content and communications
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Designs and maintains the cmi website using Hubspot (previously Wordpress), with a keen attention to SEO
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Performs video and sound editing for 10 international keynote speakers while ensuring high quality media productions for mass delivery
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Supports the sales and events team with data entry, lead generation and optimizing logistics
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Develops training for new hires using ScreenSteps
Leighton Art Centre: April 2014 - July 2016
Communications and Marketing Coordinator:
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Worked closely with the Leighton Art Centre curator to strategize and plan marketing campaigns
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Created and designed all marketing materials including print, radio and web design
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Created logos for art education programs
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Designed a new Leighton Art Centre style guide to ensure brand consistency in documentation and advertising
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Created and managed advertising budgets
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Developed media releases for Leighton Art Centre exhibits
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Maintained all digital marketing assets including the Leighton Art Centre website and social media accounts (Facebook, Twitter and Instagram)
Mount Royal Continuing Education Department: January 2014 - April 2014
Media Intern:
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Created graphic materials (logos, documents) for MRU associations and student organizations
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Filmed and edited law course lectures for student purchase
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Transferred informational materials from off-line documents to the online course portal
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Assisted with ad-hoc digital marketing initiatives
SKILLS
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Proficient in Adobe Creative Suite, web design (Wix, WordPress and HubsSpot) and Microsoft Office tools
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Knowledge of Salesforce and CRM maintenance
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Knowledge of SEO and content marketing
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Ability to write, both creatively and professional
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Background in administrative work including organization and dealing with clients
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Background in Fine Art including printmaking, sculpture, drawing, painting, make-up artistry and theatre set-design
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Background in music studies
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Ability to work independently on projects as well as collaborations, both in a creative and professional setting
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Strong work ethic and desire to better myself in all areas
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Willingness and openness to learn new skills
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Respectful and dedicated attitude